The Winning CDP + ESP Combo

Simon earns Leader rank in Overall Grid Report for sixth successive quarter, and again, recognized as a High Performer in the Mid-Market Grid for Email Marketing. 

Today, we’re proud to announce our continued recognition within the top “Leader” ranking in the G2 Summer 2022 Report for Customer Data Platforms (CDP). A trusted industry source, G2’s quarterly CDP Grid® ranks products based on customer satisfaction and market presence and places companies into four categories on the Grid, with the Leader quadrant as the top position. 

For the second consecutive quarter, Simon has earned the High Performer honor on the Mid-Market Grid® Report for Email Marketing. Simon Mail also scored above average on the Momentum Grid® Report for Email Marketing which accounts for customer satisfaction of the product. Overall, we secured recognition across 22 categories spanning ESPs (8) in addition to small (3), mid-market (6), enterprise (2) and overall CDPs (3).

“We’re always focused on helping brands understand the power of data, but with the looming recession, we’re even more locked in and ready to continue to support and win for our clients – our rankings in this quarter’s G2 Grids demonstrate this. I’m particularly proud of our recognition in the Email Marketing Software category, which is an incredibly busy space.

On the heels of our Partner Program announcement, we’re continuing to strengthen our offering to our customers and expand on our promise to fully unlock their investments in data to build highly personalized campaigns across channels for faster ROI”

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About Recognition by G2

Scores across all categories are calculated by G2’s proprietary algorithm that factors in real-user satisfaction ratings for a number of review questions related to its respective category, and customer testimonials that are published on each organization’s profile. 

Reviews provided by Simon Data customers applauded the organization’s ease of use, and praised their ability to unify customer data and build cross-channel messaging. Simon also earned high marks for enabling organizations to easily build audience segmentation, create datasets for usage across end-channels, and provide customer support.

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