Segment. Test. Automate.

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Simon is a tool that transforms your data into clear insights that let you get more out of your marketing. Connect your data in minutes, create customized segments, deploy to existing channels, and discover what your customers want.

Segment.

Incorporate all of your first and third-party data to build and visualize customer segments with incredible precision. Leverage our predictive segmentation tools to identify customers likely to churn, or find dormant customers who are ripe for reactivation.

Test.

Push precise segments to your marketing channels and learn what works for each customer type — at every stage. A/B test discounts, promotions, and messaging with holdouts to find the right mix. Optimize campaigns against the metrics that matter for your business. Determine which channels are most efficient to keep costs down.

Automate.

Once you’ve got the right segment-driven campaigns in place, let Simon handle the rest. We’ll automatically run campaigns through direct API integrations with all of your marketing channels, and keep everything up-to-date, moving users in and out of segments as their behaviors warrant. Continuously measure results with reporting built on metrics from all of your data sources.

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Our Team

We’re a team of data geeks from Google, Apple, and Etsy.

Basil Alomary
Basil
Alomary
Brian Thompson
Brian
Thompson
Jason Davis
Jason
Davis
Joshua Neckes
Joshua
Neckes
Matt Walker
Matt
Walker
Steven Bannachan
Steven
Bannachan

We're backed by awesome investors, including .406 Ventures, High Line Venture Partners, SV Angel, and Box Group.