The Trade Desk
The Trade Desk™ is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize digital advertising campaigns across ad formats and devices. Integrations with major data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. Headquartered in Ventura, CA, The Trade Desk has offices across North America, Europe, and Asia Pacific.
Learn more at: https://www.thetradedesk.com/us.
Simon Data + The Trade Desk
Together, Simon Data, The Trade Desk and Unified ID help organizations deliver their 1st Party data on an durable privacy-focused identifier to their The Trade Desk seat for omnichannel activation
- Simon’s robust predictive modeling and campaign orchestration tools allow marketers to drive world-class segmentation for activation to The Trade Desk
- Unified ID enables transacting on a privacy-focused durable identifier within Simon Data’s platform keeping personally identifiable information within the walls of your CDP.
- Simon’s cross-channel orchestration and reporting tools ensure you are reaching the right customer, on every The Trade Desk channel and device, across the entire customer journey.