PERFORMANCE MARKETING
Get more from your first-party data with less wasted spend
Unlock the secret to delivering more targeted ad experiences and maximizing return on ad spend (ROAS)—without relying on third-party cookies.
Trusted by performance marketing teams
![Asos](https://cdn.prod.website-files.com/657e097a54838aafd2776743/65bac2ec3acacd40856b30e7_asos-1.webp)
![Jetblue](https://cdn.prod.website-files.com/657e097a54838aafd2776743/657e0ded42a3aaa035b61cf7_Jetblue%20logo.webp)
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![Schneider](https://cdn.prod.website-files.com/657e097a54838aafd2776743/659d95875eb13b6aedf088e0_Schneider%20logo.png)
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![Lulus](https://cdn.prod.website-files.com/657e097a54838aafd2776743/657e0e15704ec3bbd17d2d5f_Lulus%20logo.webp)
Launch paid campaigns faster
- Access all the data you need and create hyper-specific advertising segments in a no-code segment builder
- Sync segments in real time to every major digital advertising channel - No CSV uploads that become immediately out of date. No waiting on data teams to clean, combine, and transform data for marketing use.
![](https://cdn.prod.website-files.com/6578982aece0102430a52404/659eed250cab56e890f829d9_performance-marketing-feature_1.webp)
Amplify your reach on paid channels
- Resolve customer identities so you can send larger audience segments to paid media channels
- Enrich customer profiles with incremental new identifiers (hashed emails and mobile ad IDs) to improve ad platform match rates.
![](https://cdn.prod.website-files.com/6578982aece0102430a52404/659eed2582101d8816e51a6d_performance-marketing-feature_2.webp)
Enhance targeting, suppression, and lookalikes
- Suppress product ads that match customers who have already purchased that product and target those customers with a complementary product
- Target customers who have not engaged with your email campaigns and suppress customers who frequently engage with your email marketing
- Create a lookalike audience of your most valuable customers (high LTV) and use this audience to reduce customer acquisition cost (CAC).
... and so much more!
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