The easiest path to growing customer lifetime value

Simon Data is more than a CDP—we give marketers the data, technology, and expert resources they need to stop guessing and start delivering what customers want.

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Trusted by current and future Fortune 500 brands

True customer marketing impact is built on more than just technology

Simon Data combines next-generation technology and AI with strategic expertise to build 1:1 customer relationships that drive sustainable growth.

Easy access to all customer data

Unify customer data from your cloud data warehouse and all other sources so you can better understand customers and power 1:1 customer marketing.

Single customer view

Actionable customer insights

Entity & identity resolution

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Workflows built for customer marketing

Create precise audiences and sync them to your marketing channels in real time so you can focus on optimizing campaigns, not shipping them.

No-code UI

Real-time data syncs

Embedded AI

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100x more data at
your fingertips

Uncover more about your customers with Simon AI—an intelligence layer that sits on top of your data. It reveals deep insights, new attributes, and segments that align with your marketing goals.

AI attributes & segments

Predicted campaign revenue

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Personalization across touchpoints

Design unique and memorable experiences through the customer journey, seamlessly integrated across all your marketing and advertising channels.

Advanced segmentation

Predictive models

Real-time personalization

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End-to-end support focused  on driving CLV

Start with Simon at any stage of your customer data and marketing journey, with any tech stack, and get expert support to ensure your success.

Data readiness services

Campaign strategists

White-glove support

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Make every customer interaction meaningful

Your customers expect more. With Simon Data, you’re ready to deliver. Transform data into actionable insights and create seamless, personalized journeys that keep customers coming back.

Predict customer behavior with precision

Identify purchase intent, predict churn, and estimate customer lifetime value. Simon Predict helps you personalize experiences that increase engagement and conversions.

Identify and engage more customers

Turn anonymous website activity into actionable profiles, allowing you to reconnect with customers through targeted campaigns and maximize your marketing impact.

Reach your customers where it matters most

Expand your reach with Match+, connecting data across channels to efficiently target the right audience, reduce wasted ad spend, and boost campaign performance.

Integrate with 70+ of the most popular data and marketing tools

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"It's less humans arbitrarily picking data points, and allowing machines to tell us what's the best recommendation. It takes some of the decision making out of the equation, allowing us to focus on when and how to communicate to the customer."

Steven Mastrocola

Senior Director, Audience Marketing

"With Simon and our partners in place, BARK can launch a new product, develop a target audience for that product using our customer data and CDP, then watch how sales perform and iterate as necessary."

Kristen Elmer

Sr. Director of eCommerce Sales

“With Simon Data, we unlocked the ability to unify all of our customer data and cohesively orchestrate customer experiences across our marketing channels. This allowed us to increase our sales by improving how we interact with our customers and enhancing our understanding of their needs.”