Learn more about Simon Data’s new capabilities for paid media strategies.
Ingest and unify your data from anywhere
Accelerate campaigns, enable rapid iteration, and eliminate operational inefficiencies
Trigger marketing
Enhance your campaigns with hyper-personalization and real-time messages
Maximize the output of your technology
Leverage the data you have under a single, intuitive user interface and supercharge your workflow
Simon Mail
Automate processes to boost revenue per email, build dynamic content, and access campaign metrics & reporting
Reporting and insights
Aggregate and campaign level reporting across engagement, conversion, and delivery metrics
Speedy email workflows
Reusable & configurable segments, recurring mailings, and trigger messages to get campaigns into market faster
Unify disaggregated customer data into a single profile view and expand your audience reach by deterministically resolving unauthenticated users.
Expand 1st-party data
Identify customers with unique identifiers and merge unknown customer profiles at an identifying event
Streamline profile management
Automate customer profiles, using flexible rules to manage groupings and contact policies
Resolve customer identities
Deterministically match anonymous web traffic with known first-party data to amplify audience reach
Coordinate journeys across any channel
Email, SMS, push, ad channels, customer support, onsite personalization, and more
Orchestration and automation
Fully orchestrate and automate the customer journey across all your tools and end channels
Long-term flexibility
Futureproof your stack with a vendor and ecosystem-agnostic approach
Boost performance in every marketing program without requiring the sacrifice of time or treasure traditionally required.
Likelihood to purchase
Score each customer’s likelihood to buy to influence a tailored customer journey
Churn propensity
Identify customers who are likely to churn for hyper-segmented outreach
Product recommendations
Select products or content relevant to an individual for even greater personalization
Segmentation enabled across journeys
Build dynamic segments based on browsing behavior, email engagement, historic LTV and purchase history
Improve customer retention and LTV
Use all of your data for highly targeted, hyper personalized segmentation
Take the guesswork out of testing
Track your marketing efforts and showcase experiments to deliver actionable feedback
Connect all the dots between customer actions to deliver a comprehensive view of your marketing efforts.
Campaign engagement
Deliver a comprehensive view of campaign activity and conversions
Usage and deliverability
Metrics that show you messages sent and deliverability across channels
Optimization
Build benchmarks and find the most impactful campaign tweaks
