CROSS-SELL MARKETING GUIDE

Grow lifetime value with smarter cross-sells

Get the guide to creating cross-sell marketing campaigns customers can’t resist—complete with practical tips on timing and delivery, plus examples from top retail brands.

Trusted by current and future Fortune 500 brands

ASOS
Travel Leisure
Mattress Firm
Bark
1800 Flowers
Lulus
Harman
What's included

Your guide to a precision cross-sell strategies

Proven plays that work

Explore three proven cross-sell plays, complete with real examples from brands like Nike, Stitch Fix, and Philips Hue.

Smart recommendations

Learn when and how to make personalized recommendations in the customer journey for the biggest impact.

Mistakes to avoid

Avoid common cross-sell mistakes that can turn customers off—or push them away for good.

WHY SIMON DATA
1
/
x
"My favorite thing as a marketer is a low lift, high impact win. With Simon, we took an audience that we knew was active on our site, identified them, and added them to preexisting campaigns. We saw a 20% increase in revenue."
Read more
Michelle DeStein
Director of Growth Marketing
Read more
1
/
x
"It's less humans arbitrarily picking data points, and allowing machines to tell us what's the best recommendation. It takes some of the decision making out of the equation, allowing us to focus on when and how to communicate to the customer."
Read more
Steven Mastrocola
Senior Director, Audience Marketing
Read more
1
/
x
"With Simon and our partners in place, BARK can launch a new product, develop a target audience for that product using our customer data and CDP, then watch how sales perform and iterate as necessary."
Read more
Kristen Elmer
Sr. Director of eCommerce Sales
Read more

See why top retail marketers trust
Simon to grow customer lifetime value

Get the guide