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Blog Posts
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Market Segmentation Analysis: Definition and Examples
Data Trends & Technology: A FAQ for Marketers
Quick Holiday Email Tips to Unwrap Success and Maximize Engagement
Understanding Customer Data: Types, and How to Collect and Segment
The People and Process Behind MarTech w/ Pratik Kodial
How Snowflake Is Changing the Face of Marketing w/ Tim Fletcher, Senior Director of Product Marketing, Snowflake
The Future of CDP Category: Facts, Fiction, and Myths w/ Michael Katz, mParticle, CEO
What is a Customer Data Platform (CDP) & Why It Matters for Marketing
Reverse ETL: What Is It & Why It’s Important
The State of Holiday Shopping in 2022
Drawing a Line Between Data in Sports and Marketing
Creating Data-Driven Loyalty Programs
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