When Your ESP Goes Extinct: How to Navigate Life After Bronto

When Your ESP Goes Extinct: How to Navigate Life After Bronto

When Your ESP Goes Extinct: How to Navigate Life After Bronto Earlier this week, Oracle Netsuite announced that the Bronto marketing platform was assigned End of Life status. It’s official: Bronto is going the way of the dinosaurs. I worked at Bronto Software from...
Customer Behavior is Changing. Are You Paying Attention?

Customer Behavior is Changing. Are You Paying Attention?

Customer Behavior is Changing. Are You Paying Attention? Have customer behaviors and preferences remained static over the past year? They’ve likely changed in the last week. Confession: The last time I bought real, work-appropriate, non-stretchy pants was in...